Matthew Williamson will launch the Bridal 2011 collection at White Gallery London in May 2011

Matthew WilliamsonFollowing the success of the Matthew Williamson Bridal Spring/Summer 2010 collection designed exclusively for Net- a-Porter, 2011 sees the launch of the complete collection of the Bridal range.

Showcasing exclusively at White Gallery London at a glamourous Catwalk Show and stand that buyers and retailers from around the globe are invited to preview.

A spokeseperson from Matthew Williamson, Fong Ee comments on the exciting new launch 'Matthew Williamson Bridal is a natural extension of the mainline eveningwear, the pieces are characterised by a soft and feminine silhouette in richly embellished natural fabrics.' She continues; 'Elements of the designer's signature style, such as embroidery and intricate beadwork,

are re- worked to create a collection with an elegant, yet bohemian spirit.

The designs demonstrate a sense of opulence that befits such an important celebratory event.

They also feature a high level of craftsmanship, which is evident through the fine embroidery, ornate beading and use of luxurious fabrics.' Showing alongside Matthew Williamson Bridal are exclusive designs from; Alan Hannah, Anoushka G, Blue Bridalwear, Gemy Couture Bridal, Halo Designs & Co, Hollywood Dreams, Intersposa SA, Johanna Hehir, Katzi Jewellery, Lea- Ann Belter Bridal Ltd, Lyn Ashworth, Matthew Williamson, Olivia Couture, One & Only Bridalwear, Pepe Botella S.L, Polly Edwards Tiaras & Headdresses, Rachel Simpson, Sassi Holford, Stewart Parvin, Ugo Zaldi, Vivien Sheriff Millinery, West End Designs (London) Ltd

All designer- led companies interested in exhibiting are asked to complete a detailed application form which is then vetted to ensure that every exhibitor meets the demanding standards and rigid criteria at the heart of White Gallery proposition.

White Gallery is working in association with key media partners including Bridal Buyer, European Bridal Buyer, Fashion Mag, JM, Novias Pasarela, White Magazine Japan and White Sposa Italia.

For more information on attending or exhibiting please visit www.whitegallery.com

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