Leicestershire Fashion Boutique - Doyles Celebrates 30 Years In Business

Independent fashion boutique Doyles, which has branches in Market Harborough, Leicestershire and Woburn Sands in Buckinghamshire, is celebrating 30 years of trading this year. The boutique, which specialises in contemporary womenswear, first opened its doors in 1982.

Owner Shirley Doyle hand picks items each season from key fashion designers including Armani, Vivienne Westwood, Paul Smith, Isabel Marant, Nicole Farhi and Carven. Well known in the local area and beyond, Doyles was also listed as one of the top 100 boutiques outside London by Vogue magazine.

Leicestershire Fashion Boutique - Doyles Celebrates 30 Years In Business
“The fashion industry is a competitive, fluid and exciting environment to work in,” comments Shirley. “After doing business for three decades, to be noted as one of the country’s top boutiques was a great achievement which we are extremely proud of. I would like to thank all of Doyles’ loyal customers who have been supporting us for the last 30 years.”

Doyles has also announced the latest collections that will all arrive in store in the coming weeks as part of their 2012 autumn/winter offering. As well as the more established brands, the new season’s collections will also include Italian brands 830 Sign, MSGM and Shirtaporter.

“We want to make sure that we provide our customers with something unique for the new season,” comments Harborough boutique manager Victoria Hawley. "Shirtaporter is a brand new collection and it's a privilege to be working with such a fantastic product. This season’s collection offers the most beautiful silk print tunics; we fell in love with the collection as soon as we saw it. I think our customers will love it too!"

Shirley adds “Doyles is known for its wide range of designers, both established and up-and-coming talent which is the secret of our long term success. By adding new collections each season we make sure this is translated to our customers and always hand pick our designers with them in mind. Items from our collections range from unique pieces that are perfect for special occasions, through to more casual everyday pieces, suitable for every wardrobe.”